Dyson Root 6 is a bit of a marketing disaster
So… wow.
I have a Dyson upright vacuum, and it is quite simply far far better than any other vacuum cleaner I’ve ever owned. I bought the newly released Dyson Root 6, the handheld model.
The only handheld that doesn’t lose suction… while it has charge.
It’s outstandingly good from a cleaning perspective – it does actually work very very well. But what they don’t tell you is that while the battery does charge faster than others (3.5 hours), it only lasts for 5 minutes on a charge. As a result, it’s really only good for spot cleaning, and not as a general purpose dusting vacuum, which means it misses an entire big use case of a handheld vacuum – carrying it around while cleaning the house to use for dusting shelves, surfaces, ledges, nooks, crannies, etc…. When I did this, I very quickly found that I had a completely dead battery, and I had to charge it again for 3.5 hours before being able to use it again.
What’s happened here is that, like Apple, Dyson has decided that they’re going to focus on one usage pattern (keep the vac in the charger and pull it out occasionally for spills and then put it right back in the charger) and optimize that pattern, completely ignoring any other possible uses that the customer might want to put the device to. Unfortunately, in this case, I think they’re going to be hard pressed to find many people willing to shell out $150 just for spot cleaning. Because of the real-world mechanics of lithium-ion batteries, the expected usage pattern of the vac (keep it in the charger most of the time so it’s always ready for short bursts) is at odds with the strategy for maximizing the life of the battery (drain the battery completely, then recharge fully before using again), and in a year, the effective run time will be 2.5 minutes, not 5. The value proposition would be a lot better if they included a spare battery or two that you could leave in the charger and swap out with the dead one, so you could at least rotate them and have some expectation of having a live one if you’re actually using the thing. Arguably, it has advantages over, say, a dustbuster, but at at least 3-5 times the cost for less than half of the usage pattern, I’m not sure it’s worth it.
I might have been more receptive to this idea if they’d said outright – “look, we made it work for 5 minutes, but for those 5 minutes, it’ll work much better than any other handheld vac”. But they didn’t. They completely glossed over this glaring design failure, and it’s kind of a surprise. Judging from the tone of voice of the customer service tech I called to find out if this was normal, they’ve been getting this question a lot, and it sounds like they’re a bit insulted that people would harp on something that they don’t consider to be a failure while overlooking the substantial advantages that they have produced. It’s almost a case study in misunderstanding the requirements of your audience. A 5 minute battery life is not an acceptable feature for a handheld vac, and if there’s a good reason why it should be, Dyson should have made some effort to educate people instead of just throwing it out there and letting people figure it out for themselves. I suspect that there isn’t, and this is just a design flaw that they haven’t been able to fix and one they’re trying to ignore. The users of the device, unfortunately, aren’t granted such a luxury, and the failings of it are far more evident than the successes.
That said, it’s certainly an open question about whether to return it or not, because those five minutes definitely suck as much as they should.
Tags: dyson, root 6, dyson root 6, handheld vac, vacuum, vac, lithium-ion, poor battery life
